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Wednesday, April 07, 2010

Press Snippets: The News Stuff

By Adelind Osmanlı reporting from Munich, Germany

Screencap of reportsIn a recent summary of Turkish press reports covering Tarkan, a celebrity portal prints claims of how much Tarkan lost over the Pepsi contract, CNN Turk reports on the Turkish public trust survey that has put Tarkan at number twenty of most trusted celebrities and Stuff magazine interviews Luc Dumont from video hosting site Dailymotion who talks Tarkan (see left pic).

A celebrity media portal has recently reported on news that soft drink giant Pepsi "dropped" Tarkan from a planned campaign after a raid on the singer's home and his arrest during an anti-drug sting, with claims that Tarkan has suffered losses amounting up to 2 million dollars.

<< Read about Tarkan's four day detainment by Turkish authorities here

Said to have initially signed Tarkan for a commercial and 10 date tour of concerts amounting up to 2 million dollars, the article claims that the TV actor replacing Tarkan is only getting 350,000 dollars from the soft drink giant.

Meanwhile, CNN Turk has run an article about the results polled in by global market research company Ipsos KMG in conjunction with MediaCat, which reported a 1% rise for Tarkan as a trusted celebrity in the public eye, but also focuses on the singer's slide two places in the list to number twenty.

Elsewhere, the Turkish edition of Stuff magazine has published an interview with overseas rep Luc Dumont for video hosting site Dailymotion, which is the only video site to provide Turkish language options in Turkey.

Dumont, expressing pride at having captured the Turkish market, also notes that their site is a gateway for users from other countries to come and be introduced to artists like Tarkan.

And finally in other reports, in paper Milliyet's variety supplement Cadde, there is an interview with Greek female singer Maro Lytra, who - when asked if she followed Turkish music - said she knew of Tarkan.

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