No Slowing Down
Turkish papers report how, when the singer appeared, the thousand strong crowd began to shout title tracks from his old albums to greet him. Some reportedly shouted, "Ölürüm sana Tarkan" (I'd die for you/I'm crazy for you), while others caught everyone's attention by calling out "Seviş benimle Tarkan" (make love to me) - a track from his 1994 album, A-acayipsin.
Previously planned to be held in the first week of January, but postponed due to weather conditions, Tarkan seemed very happy after the completion of the signing day, which lasted approximately two hours, although others have reported it much longer*.
"I'm really happy because you didn't leave me alone today. I thank you all individually. It really pleased me to get thoughts on my album from my fans," he said to the crowd.
Digital Downloads Surpass a Million Sales
Meanwhile it's been reported that music downloads at Tarkan supported TTNetMüzik passed the 700,000 mark in 15 days, and in over 30 days has now surpassed 1 million downloads, emphasising that there is a consumer market in Turkey for digital music.
The news stories also underpin the fact that Tarkan's albums - including his new one which has been offered for free to TTNet consumers for a limited time - are the most downloaded at the online portal that houses nearly 100,000 Turkish songs in its database.
Tarkan took part in the press conference for the opening of TTNetMüzik, which was hosted at Istanbul's Doğus OtoMotion on 3 January, hailing Turkish music into the digital age and taking the first practical step in combating music piracy.
Music Channels Picking Up "Vay"
As Tarkan's music video "Vay Anam Vay" continues its rotation on Turkish music channels, music sites online have begun to host the star's video, too.
Tarkan has already managed to get to number one on PowerTurk FM for radio airplay with his song, while on the website for its TV station, voting has started for the music video, with Tarkan currently in second place.
Meanwhile, the Turkish subsidiary of MTV has added the music video to its website, with nearly three thousand views already. MTV Türkiye has also added the video to its play list open to its members to vote for it.
Plus, Turkish media blog TarkanPLUS is supporting these activities by allowing its readers direct access to the viewing and voting pages, so that Tarkan fans can have their say and support their star.
The European Drive
Slated to be released on 1 February, Amazon Germany has already released details of the European version of the album, which is set to be an "enhanced" version to its domestic release - possibly including the "Vay" video.
* UPDATE: While Turkish paper Sabah reported the event lasting for two hours, its affiliate TV station ATV aired a news report by Ilke Gürman reporting that the signing event at Kanyon's D&R store lasted much longer, up to "a record-breaking" 5 hours and 15 minutes.